UX Isn’t the Destination: Navigating the Impending Decline of UX
During a recent training I gave for Copyhackers, someone asked me, “Where do you see the future of UX going as a field?” “I think we’re already seeing the end of UX as a separate discipline,” I responded. If the rise and fall of trendy disciplines is a wave, UX is right past its crest. But that doesn’t mean it’s going away.
Talent Converges
When you get good enough at either, marketing and design are the same thing.
Technology Progresses Art and Marketing, But Humans Stay the Same
The annual best wildlife photography was announced recently, and it’s stunning. What struck me most, however, wasn’t the animals. (No, not even the cartoonishly-scared groundhog running on two legs from a coyote.) No, I felt most impressed by how the photos themselves reflect the state of image capture technology. Which directly relates to how you tell your OWN story.
A Quick Tip for Better-Designed copy
What’s my secret to writing high-converting copy for landing pages, emails, and other designed marketing materials?
The 3 Question Formula to Knowing Exactly What You Can Spend on Marketing
💰The 3 Question Formula to Knowing Exactly What You Can Spend on Marketing💰