Got an AI-powered cold email today for an AI service. It was terrible. 🤖 👎
The copywriting, the personalization, all of it.
Sad thing is that when used right, AI copywriting can enhance outreach in a major way. Here’s how I would rewrite their AI pitch template and why I think it’s an improvement.
I’m giddy about today’s message. That’s because it’s something I had to learn the hard way… 7 years into my career.
But once I learned how to leverage it (something I’m still learning tbh), I saw my marketing’s organic reach blow up.
I once saw a quote (attributed to generic Rich Dude™) that said, “For the first year of your business, don’t take out any profit. Reinvest all of it back into your business.”
This evening, while on a pleasant walk with my three kids, I came across some absolutely abhorrent chalk lettering.
The wave of COVID-19 related marketing emails is already a jokey cliche.
Here’s what I didn’t need to know: whether or not a retail store is wiping down its shelves. (Because I’d just assumed a basic standard of sanitation, it being 2020 and all.)
At the dawn of middle age, I feel like I’m just coming into my real self. “I’ve always been a middle-aged dad at heart” has become one of my go-to icebreakers. Many things – like having a little bit of money, trimming down social circles to true friends, knowing who I am and what I like – feel great.
Democratizing opportunity through technology.